Personalized content based on your third-party web activity

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Twitter can show you more relevant Tweets, more relevant suggestions about who you might enjoy following, and better ads. Skiptomaincontent HelpCenter Yourprivacycontrolsforpersonalizedads Aboutpersonalizedads   Weworkwithadspartnerstobringyoumoreusefulandinterestingadvertisingcontentthroughinterest-basedadvertising.Forexample,wemaydothisbasedoninformationthatadpartnerssharewithus.WehopethatthisincreasestheusefulnessofTwitterAdsforyou. Here’sonewayitwouldwork.Let’ssayaflowershopwantstoadvertiseaValentine’sDayspecialonTwitter.They’dprefertoshowtheiradtofloralenthusiastswhosubscribetotheirnewsletter.Togetthespecialoffertothosepeople,whoarealsoonTwitter,theshopmaysharewithushashedemailsfromtheirmailinglist.WecanthenmatchthattoahashofemailsthatourusershaveassociatedwiththeiraccountsinordertoshowthemaPromotedTweetfortheValentine’sDaydealonTwitter. Anotherwaythisworksiswhenapersonvisitstheflowershop’swebsite.Inthatcase,TwittermaycollectinformationthatenablestheshopownertoadvertisethroughTwitterandreachthosevisitorswithaValentine’sDayoffer.   AboutTwittermarketing   InadditiontohelpingadvertiserstoreachtheiraudiencesonTwitter,Twitteralsoworkswiththird-partyadvertisingpartners,includingGoogle,tomarketTwitter’sownservices,includingthroughthedeliveryofinterest-basedads.ThesepartnersmayalsoserveadsonbehalfofTwitteradvertisers.Theprivacyoptionsdescribedbelowapplytointerest-basedadsservedbyTwitter;theydonotapplytoadsservedbytheseothercompanies,includingonTwitter’sbehalf.Youcanlearnmoreaboutoptingoutofreceivinginterest-basedadsfromothercompaniesatoptout.aboutads.infoandwww.networkadvertising.org/choices.Ifyouareontheweb,youcanalsooptoutofGoogleAnalyticsbyinstallingGoogle’sopt-outbrowseradd-on,andoptoutofinterest-basedGoogleadsusingGoogle’sAdsSettings.   Whataremyprivacyoptions? IfyoudonotwantTwittertoshowyouinterest-basedadsonandoffofTwitter,thereareseveralwaystoturnoffthisfeature: UsingyourTwittersettings,visitthePersonalizationanddatasettingsandadjustthesettingPersonalizeads. Ifyouareontheweb,youcanvisittheDigitalAdvertisingAlliance’sconsumerchoicetoolatoptout.aboutads.infotooptoutofseeinginterest-basedadvertisingfromTwitterinyourcurrentbrowser.   OniOS13andpreviousversionsonly,ifyoudonotwantTwittertoshowyouinterest-basedadsinTwitterforiOSonyourcurrentmobiledevice,enablethe“LimitAdTracking”settinginyouriOSphone’ssettings(precisedirectionsmaybedifferentondifferentiOSversions).OniOSversion14andlaterversionslateronly,ifyoudon'twantTwittertoaccessyouriOSIdentifierforAdvertising,disablethe“AllowAppstoRequesttoTrack”settinginyouriOSsettings(precisedirectionsmaybedifferentondifferentiOSversions).IfyoudonotwantTwittertoshowyouinterest-basedadsinTwitterforAndroidonyourcurrentmobiledevice,enable“OptoutofAdsPersonalization”inyourAndroidphone’ssettings.   Yourbrowserdoesnotsupportthevideoelement. Note:PleaseconfirmthatyouareloggedinifyouwanttovieworchangethewebsettingsforyourTwitteraccount.ChangingyourTwittersettingsinyourwebbrowserwhenyouareloggedoutwillonlyaffectbehavioronthatbrowserwhileyouarenotloggedintoTwitter.LearnmoreabouthowtoaccessyourPersonalizationanddatasettings,includinginyourTwittermobileapp. Optingoutof Twitter’sinterest-basedadswon’tstopyoufromseeingTwitteradsaltogether. Forexample,youmaystillseeads onTwitterthatarepersonalizedbasedonotherinformation,includingwhatyouTweet,whoyoufollow,whattypeofphoneyouuse,whereyouare,andthelinksyouclickonTwitter. Sharethisarticle Tweet ByusingTwitter’sservicesyouagreetoourCookiesUse.Weusecookiesforpurposesincludinganalytics,personalisation,andads. OK



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